Tuesday, August 4, 2009

Why community organizing is the new marketing.

Here's a short clip from a June talk by Clay Shirky that nails the driving force behind the inevitable transformation of marketing/advertising to a new model. If you have the time and want to view the full Talk, you'll find it here at the TEDTalks site. As the Aesop Brothers intoned (time and again...and again), "Let's ride!"

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